Making Your Business Better

Training Duration: 1 Days

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Learning Fields: ,

Starting and building a business begins with a great idea. At this moment, there are millions of ‘great ideas’ seeking attention and success.

Overview

Starting and building a business begins with a great idea. At this moment, there are millions of ‘great ideas’ seeking attention and success. Some of those ‘great ideas’ may be very much like your own. To make your idea not only stand out, but to take root and grow a sustainable, successful business, you need the right team, tools, and expertise. This one-day module will highlight the essentials of business acumen, from relationship selling to team building, through to planning and marketing, that will position your company to grow and thrive today and in the future.

Module Value

This module supports capacity-building programmes by strengthening individual and team performance in institutional and organizational contexts. It can be adapted to public sector institutions, international development projects, and corporate environments, and integrated into broader reform or performance improvement initiatives.

Learning Objectives

  • Positioning and the supply chain
  • Using the elements of pricing
  • Characterizing ‘business culture’
  • Applying essential marketing tools
  • Learning and practicing selling and negotiation
  • Responding to Requests for Proposals (RFPs)
  • Creating a project management plan
  • Enhancing workplace teamwork and productivity
  • Creating a strategic plan.

Core Content Areas

  • Positioning and Pricing
  • Marketing
  • Selling and Negotiating
  • Request for Proposals (RFPs)
  • Project Management
  • Team Building and Productivity
  • Strategic Planning

Practical Applications

  • Case-based discussion
  • Guided exercises
  • Group reflection
  • Action planning for workplace application
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